He’s an Olympic gold medalist, style pioneer, and an American success story with roots in the Swiss Alps. Born in Alaska and raised in the Churfirsten range of St. Gallen, Alex shares a foundation with Faction that is grounded in the mountains of Switzerland, which led to his current status as one of freeskiing’s all-time greats.

Matej Svancer’s aura runs deeply through the new Prodigy 1 Matej. Self-designed by Matej, he pieced together moments from his fast-paced world: a topsheet born from a wild soirée with friends in Australia: law enforcement, Banjo’s bar, and his partner-in-crime Uti, all making their way into this story of core memories made Down Under.