Das Setup für
deine nächsten Winter
SOMMER-DEALS. DER SMARTE MOVE.
Zeitlose Staples für die Off-Season
TEES, HOODIES, CAPS UND MEHR
Das Team
Check unsere World-Class Rider aus. Sie pushen die Limits im Freeride, Freestyle und All-Mountain. Entdecke ihre Storys, Edits, Erfolge und ihr Gear.
The Faction Collective Filme
Von mongolischen Expeditionen bis hin zu Mind-Melting Street-Parts – in dieser Collection ist für jeden was dabei. Zieh dir die Archive der Faction-Filmgeschichte rein.
Das Foto kommt zuletzt: Aufnahmen in der Mongolei
MONTAG, 13. JULI 2026
Fotograf Matthew Tufts erzählt, was eine Ski-Expedition in die Mongolei wirklich ausmacht, und warum die besten Bilder rein gar nichts mit Skifahren zu tun haben.
7 min read
Freeride Is Going to the Olympics
TUESDAY, 7 JULY 2026
The IOC has confirmed freeride skiing as an official discipline of the Alpes 2030 Winter Games. It has been rumored endlessly for months. Damn, finally… it is real.
3 min read
Be The Next X 2.0: Who Won?
The results are in. After weeks of reviewing submissions, our panel of judges have selected the winners of Be The Next X 2.0; the future of women's freeskiing.
1 min read
Milano Cortina 2026: The Full Lowdown
VERONA, ITALY – FEBRUARY 24, 2026
8 Medals for The Faction Collective athletes. Check out the achievements of Eileen Gu, Alex Hall, Matej Svancer, Mac Forehand and more from the whole team at Milano Cortina 2026.
8 min read
Under the Lights: Henry Sildaru Claims Silver in Men's Halfpipe Final
LIVIGNO, ITALY – FEBRUARY 20, 2026
The halfpipe returned to where it belongs on Friday evening: under the lights, with a packed crowd and the kind of electric atmosphere that makes Olympic moments unforgettable. Estonia's Henry Sildaru, at just 19 years old, delivered one of those moments.
3 min read
Six for Six: Eileen Gu Closes Milano Cortina 2026 with Halfpipe Gold
LIVIGNO, ITALY – FEBRUARY 22, 2026
A Gold, or a "Missed Silver"? Eileen Gu defends her Half Pipe title and becomes the most decorated freeskier in Olympic history.
4 min read
A Full Podium Sweep: Men's Big Air Final, Milano Cortina 2026
LIVIGNO, ITALY – FEBRUARY 17, 2026
Tormod Frostad claims gold with a 98.50 final run as the Collective sweeps the podium at Milano Cortina 2026. Mac Forehand silver, Matej Svancer bronze in historic final.
3 min read
History Made in a Blizzard: Women's Big Air Final, Milano Cortina 2026
LIVIGNO, ITALY – FEBRUARY 16, 2026
Eileen Gu claims Big Air silver and becomes the most decorated freeskier in Olympic history. Naomi Urness and Liu Mengting deliver standout performances in a dramatic, blizzard-hit evening in Livigno.
4 min read
Alex Hall Takes Silver as Men’s Squad Battles Through Unconventional Day in Livigno
LIVIGNO, ITALY – FEBRUARY 10, 2026
Alex Hall takes his second Olympic Slopestyle medal in challenging conditions in Livigno.
4 min read
Eileen Gu Claims Silver As The Squad Delivers Historic Women’s Performance
LIVIGNO, ITALY – FEBRUARY 9, 2026
The Faction Collective athletes delivered a powerful statement at the Women’s Slopestyle Finals of Milano Cortina 2026, with four riders dropping in to the Women's Slopestyle Finals and Eileen Gu claiming her second consecutive Olympic silver medal in the discipline.
2 min read
